“Customer Experience and Engagement” Category

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Letter Printing and Mailing: Modernizing Traditional Marketing

FSSI logo Heather Brunson on October 10, 2023

Communicating through mailed letters has been possible in the United States since 1775, when the first post office was established. The process and power of partnering with a letter printing and mailing services company has grown and evolved since the infancy days of the postal system, sustaining relevancy with...

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Myths About Outsourcing Print and Mail

FSSI logo Heather Brunson on April 20, 2023

Do you remember a time that you reached out to a company and were able to get your question answered or issue resolved quickly and to your satisfaction? How about another time when you couldn’t reach anyone and were given the run around – with less than stellar results? Service is the cornerstone of every...

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Growth Marketing and Member Retention Strategies for Credit Unions

FSSI logo FSSI Marketing on February 10, 2023

Don’t look now but credit union members and prospects are tuning out. And who can blame them, really? They’re busy, distracted and numb to the thousands of impersonal, irrelevant messages that bombard their senses daily. Credit union marketers can keep trying to connect the way they have been. Or, they can...

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Customer Notification Solutions Keep Financial Customers Up to Speed

FSSI logo Heather Brunson on December 27, 2022

Customer alerts and notifications have a huge impact on customer satisfaction, retention and overall revenue – yet many organizations don’t have an effective notification strategy in place. Informing recipients when a statement is ready to view or a payment is due via real-time alerts keeps customers...

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Use Transpromo Marketing to Make Transactional Statements Stand Out

FSSI logo Heather Brunson on September 12, 2022

Transactional documents, more commonly known as bills, statements and invoices, arrive in consumer mailboxes and inboxes every month. Companies leverage these critical communications to market to existing customers. What some companies see simply as whitespace in a document, others consider a marketing gold mine...

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Beyond Print: The Benefits of a Streamlined Electronic Presentment Strategy

FSSI logo Heather Brunson on February 18, 2022

In today’s digital world, you want to offer the most robust, up-to-date document outsourcing services – going beyond print and mail. This includes adopting a modern, flexible and digital-forward customer communications approach. Let’s face it – people want quick and easy access to information. You can...

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FSSI Website Design Evolution Over the Years

FSSI logo FSSI Marketing on February 14, 2022

The internet we experience today is so entwined into modern-day life that it’s almost hard to remember a time when it was just in its infancy. January 1st, 1983, is widely considered the official birthday of the internet. Since then, almost two decades have passed with the internet changing dramatically - and...

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Customer Communications Management (CCM) and Why You Need It

FSSI logo FSSI Marketing on June 11, 2021

In today’s customer-centric business environment, how you connect with your audience is almost as important as what you say. Communication sets the tone for the relationship, providing your customers with an engaging brand experience and your employees with a reliable and straightforward way to deliver...

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