“Customer Experience and Engagement” Category

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Pay Via Text: The Future of Mobile Payments

FSSI logo Kelly McConville on June 8, 2018

How Do Text Message Payments Work? Text message payments are a straightforward process. Customers can pay by text message by sending a text message from their mobile phone to a number, known as a short code, assigned to your business. The payment is then added to the customer’s monthly phone bill or charged...

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How Color Can Improve Boring Transactional Statements?

FSSI logo Kelly McConville on January 12, 2018

Benefits of Adding Color to Statements and Customer Documents? There are many advantages of adding color to financial statements and other documents. Many companies still haven't realized just how valuable a well-designed document is to their business. If your print and digital statements are not the most...

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How to Start an Email Drip Campaign

FSSI logo Kelly McConville on October 10, 2017

Getting Started with Email Drip Marketing Campaigns? In Part 1 of this two-part blog series, we explored why an email drip campaign is a great addition to your company’s current content marketing strategy. In Part 2, we will focus on how to set up your email drip marketing and choose an email drip marketing...

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Modern Marketing Automation: Boost Lead Generation with Personalization

FSSI logo Kelly McConville on May 2, 2017

In today's fast-paced digital world, marketing automation has become an essential tool for businesses to streamline their marketing efforts, increase efficiency, and generate more leads. By automating repetitive tasks and leveraging multiple communication channels, marketing automation software empowers...

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Social Media Marketing: Boost Customer Engagement

FSSI logo Kelly McConville on April 6, 2017

Using Social Media Marketing to Boost Customer Engagement Social media marketing, when utilized properly is a great strategy for building engagement with your consumers. Social media has evolved drastically over the last couple of years. One thing about social media marketing that will never change is the...

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Unleash the Power of Customer Analytics: Predicting Your Consumer’s Next Purchase

FSSI logo Kelly McConville on March 20, 2017

How to Use Data-Driven Analytics to Predict Customer Behavior? Ever found yourself wishing you had a crystal ball to know exactly what your significant other wanted on a special occasion? Well, while we can't offer you a mystical solution, we can introduce you to the wonders of customer analytics. By diving...

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How to Achieve Multichannel Brand Consistency and Seamless Customer Experience

FSSI logo Kelly McConville on February 4, 2017

How to Create a Seamless Omnichannel Customer Experience? The significance of eCommerce has grown significantly in recent years. Nowadays, consumers expect more than just basic information when they visit a company's website. They desire an experience that mirrors the level of service they receive in physical...

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How to Create a Seamless Customer Experience Using Omnichannel?

FSSI logo Kelly McConville on September 29, 2015

Omnichannel Strategies for your Customer Experience Customer experience marketing ensures that current or potential customers enjoy the same experience no matter how or where they encounter a particular company. Whether it’s sales, maintenance, management, or other departments and personnel for virtually...

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