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Top 5 Myths About Millennials and Direct Mail

It’s a modern myth that millennials are the “paperless” generation. The idea that the Digital Age has changed the role of printed mail is absolutely correct, but it still remains one of the most effective tools to deliver messages, offers, products and more, especially to millennials. And why... Read More »

Posted April 06, 2020 in Branding, Customer Engagement, Direct Mail, Marketing Strategies, Uncategorized.

5 Ways Text Messaging Improves Your Customer Service Strategy

Text messaging is one of the most innovative forms of communication developed in the Digital Age – instantly putting information into people’s hands. And It’s quickly becoming a valuable tool for businesses, with 78% of consumers saying that text messages are the fastest way to reach them for... Read More »

Posted March 20, 2020 in Billing, Customer Engagement, Emerging Technologies, Marketing Strategies.

Image: Omnichannel vs. Multichannel Marketing

Omnichannel vs. Multichannel Marketing

Thanks to the progression of social media and technology, there are more channels and avenues to reach customers than ever before. Whether it’s a new campaign or re-targeting effort, today’s businesses can maximize the opportunity to approach customers from multiple angles and channels – increasing... Read More »

Posted December 16, 2019 in Customer Engagement, Emerging Technologies, Marketing, Marketing Strategies.

Image: Benefits of a HIPAA-Compliant Print and Mail Outsource Partner

Benefits of a HIPAA-Compliant Print and Mail Outsource Partner

Maintaining data security and privacy is a top priority for today’s healthcare providers and health insurance companies, especially when it comes to your patient communications. However, current rules and regulations can make compliance a timely and costly endeavor. That’s why partnering with a... Read More »

Posted November 27, 2019 in Compliance, Data, HIPAA, Printing, Reference Guide.

Image: Call-to-Action Examples and Best Practices that Convert

Call-to-Action Examples and Best Practices that Convert

Design Your Marketing Call-to-Action for Maximum Conversion There are an innumerable amount of factors and business tactics for achieving maximum conversion rates on your webpages, landing pages and emails. To get your service or product into the right hands, you need to develop an easy and eye-catching... Read More »

Posted November 13, 2019 in Customer Engagement, Marketing, Reference Guide.