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stacks of paper with dollar signs.
stacks of paper with dollar signs.

Why Are Paper Prices Going Up? Here’s Why Paper Costs So Much

FSSI logo FSSI on November 21, 2023

The Effect of Higher Paper Prices on the Print Industry In the last few years, there has been a combination of factors leading to paper price increases. With a combination of price hikes, increased demand, availability issues, and other related factors, the following dynamics are responsible for the recent shift in the...

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USPS Ultimate Guide Header.
USPS Ultimate Guide Header.

An Ultimate Guide to the USPS

FSSI logo FSSI on November 21, 2023

The United States Postal Service (USPS) offers a complex array of tools, services, mail types, discounts, regulations, and insider tips for mail management that can be challenging to grasp. To shed light on this intricate landscape, we present a comprehensive guide that empowers businesses to effectively navigate and...

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Loan documents with a toy car and someone being handed a car key
Loan documents with a toy car and someone being handed a car key

Leveraging Direct Mail Marketing in Auto Finance

FSSI logo FSSI on June 23, 2023

In today's digital age, we constantly consume information from various brands through emails, web ads, social media and even text messaging. This may tempt some auto finance companies to focus solely on digital marketing, but one traditional communication channel still gets customers’ motors running: letter printing and...

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passion for service logo with image of a handshake
passion for service logo with image of a handshake

Myths About Outsourcing Print and Mail

FSSI logo FSSI on April 20, 2023

Do you remember a time that you reached out to a company and were able to get your question answered or issue resolved quickly and to your satisfaction? How about another time when you couldn’t reach anyone and were given the run around – with less than stellar results? Service is the cornerstone of every...

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person holding a letter with different faces in the background.
person holding a letter with different faces in the background.

Why Direct Mail Marketing Is Still Relevant in the Digital Age

FSSI logo FSSI on March 16, 2023

Direct Mail Marketing Deserves a Second Look By disregarding direct mail, you may be neglecting a lucrative revenue stream for your company. According to a Winterberry Group forecast, direct mail spending is projected to increase from 1.6% to 4% of advertising dollars in 2023, while spending in many other digital...

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a head with lots of colored arrows coming out of it.
a head with lots of colored arrows coming out of it.

How to Select the Right Colors to Match your Campaign Objectives

FSSI logo FSSI on March 9, 2023

We, humans, are a highly visual bunch.  How else can you explain why our species collectively consumes hundreds of millions of hours of visual content each day, including TV, movies and of course online video. Globally, we support each other’s visual Jonesing by uploading more than 300 hours of video per minute...

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a notebook with marketing campaign planning highlighted
a notebook with marketing campaign planning highlighted

Member Retention and Growth Strategies for Credit Unions

FSSI logo FSSI on February 10, 2023

Don’t look now but credit union members and prospects are tuning out. And who can blame them? They’re busy, distracted and numb to the thousands of impersonal, irrelevant messages that bombard their senses daily. Credit union marketers can keep trying to connect the way they have been. Or, they can engage and move...

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A clipboard with a compliance checklist on it
A clipboard with a compliance checklist on it

The Role of Print and Mail Outsourcing in Maintaining Regulatory Compliance

FSSI logo FSSI on January 16, 2023

Regulatory compliance is important for financial services communications because it helps ensure that the information being communicated is accurate, fair, and transparent. This is important for protecting consumers, maintaining the integrity of financial markets, and ensuring the stability of the financial...

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