“Customer Communications” Tag

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Member Retention and Growth Strategies for Credit Unions

FSSI logo FSSI Marketing on February 10, 2023

Don’t look now but credit union members and prospects are tuning out. And who can blame them? They’re busy, distracted and numb to the thousands of impersonal, irrelevant messages that bombard their senses daily. Credit union marketers can keep trying to connect the way they have been. Or, they can engage...

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Compliance Communications Guide for Print and Mail Communications

FSSI logo FSSI Marketing on January 16, 2023

Regulatory compliance is important for financial services communications because it helps ensure that the information being communicated is accurate, fair, and transparent. This is important for protecting consumers, maintaining the integrity of financial markets, and ensuring the stability of the financial...

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Boosting Engagement: Leveraging Customer Notifications in the Financial Sector

FSSI logo Heather Brunson on December 27, 2022

Customer alerts and notifications play a crucial role in enhancing customer satisfaction, retention, and overall revenue. Despite their significance, many organizations lack an effective notification strategy. Keeping recipients informed in real-time about statements ready for viewing or pending payments is...

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Improve CX with an Effective Customer-Focused Marketing Strategy

FSSI logo FSSI Marketing on January 27, 2022

Effective Customer Experience Marketing Optimizes CX Nobody wants to do business with a company that offers an unsatisfactory customer experience (CX). Bad impressions throughout the customer journey have a huge impact on future purchases and behaviors – even more than the price or the product. In this...

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FSSI Communications Grow Guides

FSSI logo FSSI Marketing on January 21, 2022

Welcome to the FSSI Communications Grow Guides. Here you'll find FSSI experts who dive into and explain FSSI's cultivation tools (i.e. our proprietary products and solutions). Each month we'll feature a new tool, presented by a new expert, which can help grow and enhance your customer communications. Check back...

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The Types of Transactional Documents and Marketing Mailers We Process

FSSI logo FSSI Marketing on August 4, 2021

Effective customer communication is a critical part of business for organizations worldwide in our connected, fast-paced world. Companies produce and distribute a wide variety of documents for their customers, vendors, regulators, internal communications and more. This article explores the types of documents...

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Customer Communications Management (CCM) and Why You Need It

FSSI logo FSSI Marketing on June 11, 2021

In today’s customer-centric business environment, how you connect with your audience is almost as important as what you say. Communication sets the tone for the relationship, providing your customers with an engaging brand experience and your employees with a reliable and straightforward way to deliver...

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Use Big Data to Maximize Impact of Printed Communications

FSSI logo FSSI Marketing on April 13, 2021

Big data is everywhere because, well — it’s BIG! Internet users, alone, generate an estimated average of 2.5 quintillion bytes (that’s A LOT - a quintillion is a number equal to 1 followed by 18 zeros) of data each day. 1 These massive data volumes are projected to double every two years. 2 All of this...

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