“USPS” Tag

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Taking Direct Mail to the Next Level with Dimensional Mailers

FSSI logo FSSI on March 21, 2024

USPS 3D Mail Innovations: Direct Mail Dimensional mailers are not flat like other traditional mail pieces. Dimensional mail shapes include tubes, boxes, spheres, and other unique formats. This type of mail has much higher response rates compared to traditional mailing. Taking advantage of the creative use of...

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The Benefits of Certified Mail: An Ultimate Guide

FSSI logo FSSI on February 21, 2024

In today's fast-paced digital era, where communication is predominantly conducted through emails, messaging apps, and online platforms, the value of physical mail may sometimes be overlooked. However, there are situations where the importance of reliable, trackable, and secure delivery cannot be understated....

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4 Effective Direct Mail Strategies to Build your Brand

FSSI logo FSSI on January 15, 2024

New Direct Mail Technology and Techniques There are huge ROI benefits to making your direct mail more helpful and engaging. Whether they take the form of greater brand awareness, deeper customer connections, higher response rates, or good old postal discounts. We are going to review some strategies to...

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Postal Optimization Guide: How to Reduce Postage Costs

FSSI logo FSSI on January 10, 2024

How to Optimize Your Mailing Practices and Lower Your Postal Rates Your ultimate goal as a mailing service provider is to get the lowest possible postage rates for your customers. There are many readily available ways to save on your postage and mailing costs without sacrificing the design of your mailpiece...

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Why Are Paper Prices Going Up? Here’s Why Paper Costs So Much

FSSI logo FSSI on November 21, 2023

The Effect of Higher Paper Prices on the Print Industry In the last few years, there has been a combination of factors leading to paper price increases. With a combination of price hikes, increased demand, availability issues, and other related factors, the following dynamics are responsible for the recent...

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An Ultimate Guide to the USPS

FSSI logo FSSI on November 21, 2023

The United States Postal Service (USPS) offers a complex array of tools, services, mail types, discounts, regulations, and insider tips for mail management that can be challenging to grasp. To shed light on this intricate landscape, we present a comprehensive guide that empowers businesses to effectively...

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Why Direct Mail Marketing Is Still Relevant in the Digital Age

FSSI logo FSSI on March 16, 2023

Direct Mail Marketing Deserves a Second Look By disregarding direct mail, you may be neglecting a lucrative revenue stream for your company. According to a Winterberry Group forecast, direct mail spending is projected to increase from 1.6% to 4% of advertising dollars in 2023, while spending in many other...

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Benefits of Outsourcing Print and Mail – Reduce Costs, Risks, Increase Efficiency

FSSI logo FSSI on April 21, 2022

Benefits of Outsourcing Print and Mail There are many benefits to print outsourcing. But first of all, we need to define the term print outsourcing. Outsourcing printing is when all printing, mailing, document management, multichannel delivery, and even marketing is handled by a third-party company....

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