“USPS” Tag

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An Ultimate Guide to the USPS: Move Update, Certified Mail, Postal Optimizations, Mailer Scorecard

FSSI logo FSSI Marketing on July 21, 2022

In the realm of mail management, the United States Postal Service (USPS) offers an array of tools, services, mail types, discounts, regulations, and insider tips that can be challenging to grasp. To shed light on this complex landscape, we present a comprehensive guide that empowers businesses to effectively...

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Guide to Address Cleansing and the USPS Mailer Scorecard

FSSI logo FSSI Marketing on January 11, 2021

Improving Address Quality in Mailing Improve the efficiency of your mail campaigns and maximize your marketing strategies by effectively cleansing your customer mailing database. According to an Experian Data Quality survey, over 32% of address data is inaccurate, making it crucial to address this issue to...

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Postal Optimization Guide: How to Reduce Postage Costs

FSSI logo Kelly McConville on May 31, 2019

How to Optimize Your Mailing Practices and Lower Your Postal Rates Your ultimate goal as a mailing service provider is to get the lowest possible postage rates for your customers. There are many readily available ways to save on your postage and mailing costs without sacrificing the design of your mailpiece...

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Why Are Paper Prices Increasing?

FSSI logo Heather Brunson on November 21, 2018

The Effect of Higher Paper Prices on the Print Industry In the last few years, there has been a combination of factors leading to paper price increases. With a combination of price hikes, increased demand, availability issues, and other related factors, the following dynamics are responsible for the recent...

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Outsourcing Print and Mail: The Benefits for Your Business

FSSI logo Kelly McConville on April 21, 2017

Is Your Business or Financial Institution Ready to Outsource The Processing of Customer Documents? There are many benefits to print outsourcing. But first of all, we need to define the term print outsourcing. Outsourcing printing is when all printing, mailing, document management, multichannel delivery, and...

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Increase Your Response Rate and Reach with Direct Mail

FSSI logo Kelly McConville on April 13, 2017

Direct Mail Marketing Deserves a Second Look By disregarding direct mail, you may be neglecting a lucrative revenue stream for your company. According to a Winterberry Group forecast, direct mail spending is projected to increase from 1.6% to 4% of advertising dollars in 2023, while spending in many other...

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Understanding Certified Mail: An Ultimate Guide

FSSI logo Kelly McConville on February 14, 2017

What is Certified Mail? How Can Businesses Leverage the Benefits? In today's fast-paced digital era, where communication is predominantly conducted through emails, messaging apps, and online platforms, the value of physical mail may sometimes be overlooked. However, there are situations where the importance...

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What is USPS Dimensional Mail and How Can you Benefit?

FSSI logo Kelly McConville on June 24, 2015

USPS 3D Mail Innovations: Direct Mail Dimensional mailers are not flat like other traditional mail pieces. Dimensional mail shapes include tubes, boxes, spheres, and other unique formats. This type of mail has much higher response rates compared to traditional mailing. Taking advantage of the creative use of...

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