“Technology and Mobile” Category

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Social Media Strategies for Credit Unions to Better Engage with Members

FSSI logo FSSI Marketing on August 21, 2020

5 Tips to Enhance Your Credit Union’s Social Media Marketing Strategy Now is the time to bring your credit union’s social strategy front and center. According to a recent Nielson study, social media usage has substantially increased during the coronavirus pandemic. In addition to having more eyes on the...

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How to Create a Successful Virtual Event

FSSI logo Kelly McConville on May 20, 2020

What is a Virtual Event? A virtual event is an online gathering that happens on the web. The host and attendees join remotely from anywhere on the globe, enabling large groups of people to easily attend. Typically, virtual events are less of a hassle to host and a more cost-effective option, but like...

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Improve Your Customer Service By Adding SMS Text Messages

FSSI logo Heather Brunson on March 20, 2020

Boost Customer Satisfaction with SMS Text Messages Text messaging is one of the most innovative forms of communication developed in the Digital Age – instantly putting information into people’s hands. And It’s quickly becoming a valuable tool for businesses, with 78% of consumers saying that text...

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Omnichannel vs. Multichannel Marketing: Differences and Use Cases

FSSI logo FSSI Marketing on December 16, 2019

What is the Difference Between Omnichannel and Multichannel? In this age of social media and technological advancements, marketing professionals have a plethora of channels at their disposal to reach customers. With so many options available, it's important to determine whether an omnichannel or multichannel...

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Improve Payment Remittance and Collections with Multichannel Payments

FSSI logo Kelly McConville on October 30, 2018

Tips to Improve Payment Remittance for Customers In the fast-paced world of banking and finance, timely payment remittance is crucial for the success and stability of any organization. While businesses often rely on their customers to make payments, issues may arise when payments are delayed. Research...

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Pay Via Text: The Future of Mobile Payments

FSSI logo Kelly McConville on June 8, 2018

How Do Text Message Payments Work? Text message payments are a straightforward process. Customers can pay by text message by sending a text message from their mobile phone to a number, known as a short code, assigned to your business. The payment is then added to the customer’s monthly phone bill or charged...

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Benefits of Marketing Automation for Banks and Credit Unions?

FSSI logo Kelly McConville on April 19, 2018

Marketing Automation for Banks and Credit Unions Engaging banking customers has become increasingly difficult in the last couple of years. The traditional marketing funnel of mass media advertising to a broad audience is long gone. The rise of new platforms such as Netflix, Facebook, and Instagram has only...

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The Importance of Data Security and Privacy

FSSI logo Kelly McConville on April 18, 2018

Why is Data Security and Privacy Important in the Financial Industry? Is your company doing enough to safeguard your sensitive customer data? Data security and privacy are vital if you want to protect the sensitive personal information of your customers. Not to mention, maintaining your company’s...

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