“Postage” Tag
Guide to Address Cleansing and the USPS Mailer Scorecard
on January 11, 2021
Improving Address Quality in Mailing Improve the efficiency of your mail campaigns and maximize your marketing strategies by effectively cleansing your customer mailing database. According to an Experian Data Quality survey, over 32% of address data is inaccurate, making it crucial to address this issue to...
How to Choose the Best Print and Mail Outsourcing Vendor?
on May 29, 2020
Are you considering transitioning to outsourcing your company's high-volume print and mail tasks, but uncertain about choosing the right service provider? Not all print and mail vendors are equal. Each business faces unique challenges, expectations, and regulatory requirements in communicating with customers...
Benefits of a HIPAA-Compliant Printing and Mailing
on November 27, 2019
Maintaining data security and privacy is a top priority for today’s healthcare providers and health insurance companies, especially when it comes to patient communications. However, current rules and regulations can make compliance a timely and costly endeavor. That’s why partnering with a third-party,...
Postal Optimization Guide: How to Reduce Postage Costs
on May 31, 2019
How to Optimize Your Mailing Practices and Lower Your Postal Rates Your ultimate goal as a mailing service provider is to get the lowest possible postage rates for your customers. There are many readily available ways to save on your postage and mailing costs without sacrificing the design of your mailpiece...
Why Are Paper Prices Increasing?
on November 21, 2018
The Effect of Higher Paper Prices on the Print Industry In the last few years, there has been a combination of factors leading to paper price increases. With a combination of price hikes, increased demand, availability issues, and other related factors, the following dynamics are responsible for the recent...
Understanding Certified Mail: An Ultimate Guide
on February 14, 2017
What is Certified Mail? How Can Businesses Leverage the Benefits? In today's fast-paced digital era, where communication is predominantly conducted through emails, messaging apps, and online platforms, the value of physical mail may sometimes be overlooked. However, there are situations where the importance...
What is USPS Dimensional Mail and How Can you Benefit?
on June 24, 2015
USPS 3D Mail Innovations: Direct Mail Dimensional mailers are not flat like other traditional mail pieces. Dimensional mail shapes include tubes, boxes, spheres, and other unique formats. This type of mail has much higher response rates compared to traditional mailing. Taking advantage of the creative use of...
4 Effective Direct Mail Strategies to Build your Brand
on January 15, 2015
New Direct Mail Technology and Techniques There are huge ROI benefits to making your direct mail more helpful and engaging. Whether they take the form of greater brand awareness, deeper customer connections, higher response rates, or good old postal discounts. We are going to review some strategies to...