e-Notify Email Notification Types

With FSSI, you can create three types of eNotify EBPP alerts, any of which may be easily customized to include variable data, targeted graphics or trackable links to your ePresentment or payment site. These include:

• Transactional notifications — the emphasis here is on the “-actional” part because these email notifications are triggered by some activity or action the user wants to know about. For example, they may want to be notified when a bank or credit card statement is ready to review, or when a check or automatic payment (AutoPay) has cleared. Because transactional emails increase customer “stickiness,” including important informational or marketing messages within them strengthen your acquisition, loyalty and retention strategies.
• Billing notifications — you might call this type of email notification the “cash flow catalyst,” because it not only reminds customers when payments are due, it also provides a convenient link to your online payment platform. All of this, of course, accelerates remittance cycles and reduces your daily sales outstanding.

• Marketing emails — eNotify helps you deliver relevant, aesthetically pleasing emails that generate higher response rates and meet ISP (Internet Service Provider) quality/reputation standards. Highly customizable templates support a wide range of colors, fonts and logo treatments, enabling replication of your brand’s or business unit’s unique look and feel. You may also enhance cross-media marketing by selectively populating email whitespace with personalized URLs and highly targeted messages.