Blog Filtering


Image: Top 5 Myths About Millennials and Direct Mail

Top 5 Myths About Millennials and Direct Mail

It’s a modern myth that millennials are the “paperless” generation. The idea that the Digital Age has changed the role of printed mail is absolutely correct, but it still remains one of the most effective tools to deliver messages, offers, products and more, especially to millennials. And why... Read More »

Posted April 04, 2020 in Customer Experience and Engagement, Direct Mail, Marketing Strategies, Millennials and Gen Z, Variable Data Personalization.

Image: Credit Union Marketing Strategies for Generation Z?

Credit Union Marketing Strategies for Generation Z?

How to Effectively Market your Credit Union to Gen Z? Credit Unions need to apply different marketing strategies to target different demographics. To this end, many of you have already spent a great deal of time and money developing millennial marketing strategies. However, in the case of Generation Z... Read More »

Posted February 02, 2018 in Banks and Credit Unions, How-to Guides, Marketing Strategies, Millennials and Gen Z.

Image: Social Media Marketing: Boost Customer Engagement

Social Media Marketing: Boost Customer Engagement

Using Social Media Marketing to Boost Customer Engagement Social media marketing, when utilized properly is a great strategy for building engagement with your consumers. Social media has evolved drastically over the last couple of years. One thing about social media marketing that will never change is the... Read More »

Posted April 04, 2017 in Customer Experience and Engagement, Marketing Strategies, Millennials and Gen Z.

Image: Document Design Strategies for Millennials

Document Design Strategies for Millennials

A quick word of caution for any brands with a document management strategy. Marketing to Millennials matters to your future growth. Ignoring this growing demographic's need for ease, simplicity, and convenience could cost you dearly. Marketing to millennials can be tough, but we will discuss how to use... Read More »

Posted September 09, 2015 in Color Psychology, Document Design, Millennials and Gen Z, Variable Data Personalization.