Document Message Management: Profitability Through Personalization.
Research shows that consumers review up to 95% of their statements, bills and similar account documents at least once and often, several times. This makes every page a potentially valuable customer communications channel, and provides marketers with even more opportunity to leverage the power of document message management.
FSSI’s messageStreamOne™ self-managed portal simplifies document message management by providing an easy method of data-driven personalization. The easy-to-use message campaign editor allows you to insert data-driven messages that have fully-formatted color text and graphics. Using messageStreamOne to manage document messaging enables you to:
- Set selective message criteria that’s driven by internal or external data files
- Refine message layout and presentation using real-time document sampling and editing
- Boost response rates by integrating document messaging with cross-media marketing campaigns
- Access a wide range of metrics and reports via your workStreamOne™ web portal
With messageStreamOne’s easy, step-by-step interface, document-based messaging campaigns may be set up and accessed by one or more users. Digital assets, such as logos, images and graphics, can be conveniently organized and managed through an intuitive system that efficiently handles campaigns of any size or complexity.
Through workStreamOne, FSSI’s online job-tracking portal, you can preview message counts and other production reports to see how many messages of each type were used. Use this information as a baseline for refining your marketing or document message management strategy.
Request a messageStreamOne Demo Today
Want to make statements, bills and invoices work harder for your bottom line? Be intentional about document design and composition–and use FSSI’s messageStreamOne for document message management. Contact us today to schedule a no-obligation demonstration.